Thursday, January 10, 2008

Richard Branson: Life at 30,000 feet

When he was at school, his headmaster predicted he would wind up either a millionaire or in jail. Since then, he's done both. Here he talks to TED's Chris Anderson about the ups and the downs of his career, from his multibillionaire success to his multiple near-death experiences, from Virgin's line of spacecraft to the failure of the Virgin condom. He also reveals some of his (very surprising) motivations.
Branson is one of the most enterpreneurial persons the world ever known. It's interesting and helpful to learn from his experience to know what the characteristics and drives of a successful enterpreneur are. Being risk-taking and resourceful is perhaps the most important traits an enterpreneur should possess. Start and deal flexibly.

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